CASE STUDY

Viral Content for a World Champion — dustinwatten

Dustin Watten needed his coaching expertise to reach serious athletes beyond his existing audience. We produced Reels that drove a single webinar post to 1,100 likes and 89 comments — filling his Libero Academy pipeline.

Client

Dustin Watten (@dustinwatten)

TOOL

Reels Production, Content Strategy

INDUSTRY

Sports Coaching & Education

SERVICE TYPE

Content Production + Audience Growth

Dustin is a 13x Pro Libero and World Cup Champion with deep expertise in player development. But his content wasn't converting that authority into consistent leads for his Libero Academy. The production quality and hook strategy needed a complete overhaul.

Working Process

Our branding design services are tailored to capture the essence of your business, our creating

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Research

Next, we conduct market research to analyze your competitors and trends.

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Generate Idea

Based on our findings, we develop initial branding concepts We present

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Discover

We create a comprehensive brand guide that outlines consistency

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Test Product

We test all branding assets, including logos, graphics, and guidelines, ready for use

We restructured his content around transformation-focused hooks, produced high-impact Reels and built a posting rhythm that matched platform trends. The results came fast — a webinar Reel hit 1,100 likes and 89 comments, driving a flood of athlete inquiries directly into his academy funnel.

more Case Studies

Our branding design services are tailored to capture the essence of your business, our creating

WORDs of Our Clients

Effective marketing strategies attract and nurture potential customers, moving them through the sales funnel and converting them into buyers.

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Client Satisfaction

  • "THE REELS THEY PRODUCED FOR MY ACADEMY WENT VIRAL OVERNIGHT. ONE POST ALONE DROVE OVER 1,100 LIKES AND FILLED MY WEBINAR IN HOURS."
    Dustin Watten

    13x Pro Libero & Founder — @dustinwatten

  • "THEY TOOK MY KNOWLEDGE AND TURNED IT INTO A CONTENT MACHINE. MY AUDIENCE GREW AND THE LEADS STARTED COMING IN ON AUTOPILOT."
    Lita Cunningham

    Entrepreneur & CEO — @ceo_lili

  • "WORKING WITH LENS OF LIGHT WAS A GAME CHANGER. THEY DIDN'T JUST MAKE CONTENT — THEY BUILT A SYSTEM THAT ACTUALLY BRINGS IN LEADS."
    Dre Medici

    Growth & Marketing Expert — @dremedici

  • "THE REELS THEY PRODUCED FOR MY ACADEMY WENT VIRAL OVERNIGHT. ONE POST ALONE DROVE OVER 1,100 LIKES AND FILLED MY WEBINAR IN HOURS."
    Dustin Watten

    13x Pro Libero & Founder — @dustinwatten

  • “By using emotional appeal, storytelling, and value propositions, marketing can sway consumer choices.”
    Crish Paul

    HRO lead OF COPPER

  • “the benefits and features of products or services, influencing their decision-making process, making more informed.”
    MAGNUS SMITH

    TAX LEAD OF COPPER

“AMAGING TEAM TO WORK WITH ON storytelling, and value propositions, marketing AMONG ALL consumer choices”
Dustin Watten

13x Pro Libero & Founder — @dustinwatten

“By using emotional appeal, storytelling, and value propositions, marketing can sway consumer choices.”
Crish Paul

HRO lead OF COPPER

“the benefits and features of products or services, influencing their decision-making process, making more informed.”
MAGNUS SMITH

TAX LEAD OF COPPER

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Let’s work together

Creating a cohesive and memorable identity. We create a comprehensive brand guide that outlines consistency

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dISCOVER A PLACE YOU’LL LOVE TO LIVE

Let’s work together

Creating a cohesive and memorable identity. We create a comprehensive brand guide that outlines consistency

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BOOK A CALL

dISCOVER A PLACE YOU’LL LOVE TO LIVE

Let’s work together

Creating a cohesive and memorable identity. We create a comprehensive brand guide that outlines consistency

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BOOK A CALL

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